Enterprise is a big company that has the approach and feel of a small business. How have we successfully driven revenue and income growth every year throughout our history? And more important, how do we do it while becoming synonymous with exceptional customer service? The answer lies in the powerful dynamics of our culture and the people who bring that culture to life.

Our mission is to fulfill the automotive and commercial truck rental, leasing, car sales and related needs of our customers and, in doing so, exceed their expectations for service, quality and value.

We will strive to earn our customers' long-term loyalty by working to deliver more than promised, being honest and fair and "going the extra mile" to provide exceptional personalized service that creates a pleasing business experience.

We must motivate our employees to provide exceptional service to our customers by supporting their development, providing opportunities for personal growth and fairly compensating them for their successes and achievements.

We believe it is critical to our success to promote managers from within who will serve as examples of success for others to follow.

Although it is our goal to be the best and not necessarily the biggest or the most profitable, our success at satisfying customers and motivating employees will bring growth and long-term profitability.