I am a huge fan of hot pink, fuchsia, and the many varying shades that can include a bit more purple or a bit more blue to change the shade or hue. This colour is called azalea, and this fabulous blouse is by Joseph Ribkoff! It is accented with grommets and ties at the neck and side slits, has 3/4 sleeves, and is a great item for the spring season. See it here on these 2 links, under the Joseph Ribkoff heading: